Your Task
“Goku” just announced they're building in-house distribution and monetization tools for content owners —services that directly overlap with Wurl's core offering. They're offering it free for the first year to any publisher already on The Goku Channel.
Three of Wurl's clients, including YOUR top account, are on Goku's platform. Your client has already asked about "pausing" their Wurl contract to "evaluate options."
How would you prompt your AI teammate to help you create a response?
The Email
From: Marcus Chen, VP of Distribution, FlashStream Media
To: [Account Manager]
Subject: Quick question about our contract
Hey,
Hope you're doing well. I wanted to reach out because something came across my desk this week and I'd appreciate your perspective. I'm sure you saw the Goku announcement—they're rolling out distribution and monetization tools in-house now, and they're offering it free for the first year to anyone already on Goku Channel. Our CEO forwarded me the press release this morning with a "thoughts?" and I've had two board members ask about it since.
To be clear, we've been happy with Wurl. The relationship has been solid and the BrandDiscovery results have been strong. But free is free, and we're already on their platform, so the integration would be straightforward.
I'm not saying we're jumping ship. But I do need to walk into our quarterly planning meeting next week with a clear-eyed comparison. Can you help me understand why staying with Wurl makes sense given this new option?
Also—and I want to be upfront about this—finance has asked whether we can pause our contract while we evaluate. I know that's probably not a simple ask, but I wanted to put it on the table.
Let's find 30 minutes today if you can.
Best,
Marcus